Valeri Chekheria and Levan Berulava are hospitality innovators who are widely credited with playing a key role in Georgia’s rapid ascension over the past decade as a global cultural hub and tourist destination. Starting in 2022 they took on partner roles at SLOW group with Valeri Chekheria becoming Director Strategic Projects and Levan Berulava Director Hospitality Culture.
Raised amid the chaos and conflict of the 90s, they studied at Columbia University in New York, then returned to Georgia to join Adjara Group Hospitality.
With Valeri as CEO and Levan as General Manager and then Managing Director, they oversaw the opening of Adjara's wildly successful Rooms hotels, Stamba, Lolita, Fabrika and more, stimulating diverse sectors of the Georgian economy through their support of local farmers, artists, artisans and other producers and helping to bring global recognition, investment and cultural cachet to the country as a whole.
We create innovative, sustainable projects that center local movements in hospitality, gastronomy and the arts and bring them into asophisticated global context. We believe that people are everything and pride ourselves on our ability to look outside of the box to bring together the right partners, talents, skills, resources and passions needed to create truly extraordinary places and experiences for locals and international travelers alike.
Our vision is holistic, inclusive and socially responsible: any successful project must be conscientiously integrated in its social, natural and cultural environment. Ultimately, our goal is that every guest, team member and creative contributor takes with them a sense of joy, belonging and deeper understanding for the destination and its inhabitants.